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Luv Rugs

Beautiful, machine-washable rugs - perfect for real life. From the creators of the Roam FreeTM Play Mat and NamaMatTM.

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Say hello to Luv Rugs.

Available in 2 colors and 5 sizes

Luv Rug | Euclase

Euclase features a combination of vibrant blue tones with all the vibes of a modern farmhouse rug.

Shop Euclase
Starting at $79

Luv Rug | Quartz

Quartz features a medium gray pallate that will pair perfectly with your neutral decor. Beautiful, practical, safe!

Shop Quartz
Starting at $79
Starting at $79

Rugs with benefits.

Machine Washable

High traffic home? No problem!

Stays in place

No annoying second layer.


Looks great, feels even better.

Luv Rug has a ton of features! Luv Rug has a ton of features!
A message from the founder

"Let’s face it - real life is messy - and it doesn’t stop after Play Mats. With Luv Rugs, everyone can enjoy rugs that are super easy to clean and just as beautiful to look at. This is our first Luv Rug release and we would luv to hear your feedback! Help us on our product development journey with total peace of mind: if you don’t luv your rug, we offer free and easy returns!"

Founder Elizabeth

- Elizabeth


Picture perfect,
pet perfect.

Beautiful, washable, and pet-friendly
Another reason to luv these rugs!

Get to know Luv Rug.

All the details you need to know about our latest creation.

Why are we making rugs?

We’ve received hundreds of emails and DMs from you, our customers, wishing our NamaMat and Play Mat designs were available as “real rugs.” We created the Luv Rug to deliver our beautiful designs and neutral color palate in an easy to clean format - in rug form!

Luv Rugs are designed with real life in mind. We luv that they’re machine washable. Mud tracks? Juice spills? Paw prints? Simply remove the corner grippers and place the Luv Rug in the washing machine using mild detergent and lay flat to dry. We luv that there's no rug pad required. Our corner grippers keep your Luv Rug in place with no annoying second layer.

How do I wash my rug?

Spills, dirt, or just need a refresh? Throw it in the wash and Luv Rug comes out looking fresh. Never throw away a dirty rug again! Carefully peel Luv Rug from the corner grippers and follow these washing instructions to ensure your rug lasts a long time:

  • Always wash in cold water on gentle cycle.
  • Use mild, color-safe, non-bleach detergent
  • To spot clean, use a sponge or cloth with mild soap or a fabric stain remover.
  • Lay your rug flat to dry. DO NOT PLACE IN DRYER.

What are the corner grippers for?

Our reusable corner grippers coupled with a textured backer will ensure your Luv Rug doesn't move. Each Luv Rug includes a set of four (4) corner grippers. To apply your corner grippers, remove the clear protective film from each of the grippers to allow for adhesion to the floor (cleaning your floor prior will allow for a better grip). To move your rug, simply peel off the corner gripper, rinse with water, and re-stick it where you want!

Will it fit in my washing machine at home?

Rug sizes up to 4x6 may be placed in standard home washing machine. Rugs larger than 4x6 should be placed in a large capacity washing machine.

What is the rug made out of?

Made of a low-pile polyester weave, our rugs feature a soft chenile texture made of 100% polyester. Rug backing is a non-woven polyester with PVC dots and nylon looping.

What is the Luv Rug return policy?

We offer free and easy returns. If you don't luv your rug for any reason, return it to us for free within 90 days of purchase - no questions asked (well, except for a short survey to let us know why!). Reach out to to receive a free shipping label and instructions.

How can I provide my feedback?

This is our first release and we would luv to hear your feedback! Since day one, the House of Noa has been built on an open customer dialogue. Let us know what you think so we can iterate future versions of the product. Give Luv Rug a chance, there’s no risk.

As part of this private launch, you will automatically receive our questionnaire after you've had time to use and enjoy your rug. We're looking for honest feedback - what you like about, what you don't, and how can we improve!

Shop Luv Rugs